--- title: "📣 Google Ads Violations Can Finally Be Sorted by ROAS! Reason Behind Collective SEO Tool Data Distortion Revealed | AI Marketing Daily" description: "Google Ads launches a brand new Policy Home, allowing account violations to be sorted directly by ROAS and cost to prioritize the ads that hurt the most! Today, Muyan will also take you through a major event in the SEO world: why have major rank tracking tools recently experienced collective data distortion? Behind this is actually Google's countermeasures to block AI crawlers. In addition, the citation rate of e-commerce category pages in AI search is nearly double that of single product pages, and we'll tell you how to optimize your layout in just a moment." canonical_url: "https://blog.markkulab.net/en/ai-marketing/ai-marketing-2026-10-28" author: "Mark Ku" author_url: "https://blog.markkulab.net/en/author/mark-ku" site: "Mark Ku's Tech Notes" date_published: "2026-10-28T02:00:00.000Z" category: "AI Marketing Daily" tags: ["ai-marketing", "podcast", "AI 行銷", "AI行銷", "GoogleAds", "SEO", "MerchantCenter", "GEO", "AI搜尋", "行銷策略"] language: "en" license: "CC BY 4.0" license_url: "https://creativecommons.org/licenses/by/4.0/" attribution: "when reusing or quoting, credit the author and link back to the original" --- # 📣 Google Ads Violations Can Finally Be Sorted by ROAS! Reason Behind Collective SEO Tool Data Distortion Revealed | AI Marketing Daily ## Introduction Google Ads has launched a brand-new policy homepage, allowing you to sort account violations directly by ROAS and cost so you can prioritize the ads that hurt your wallet the most! Today, I will also take you through a major event in the SEO world: why have major rank tracking tools recently experienced collective data distortion? Behind this is actually a countermeasure taken by Google to block AI crawlers. In addition, the citation rate of e-commerce category pages in AI search is nearly double that of single product pages. I will tell you exactly how to optimize this layout in a moment. ## Today's AI Marketing Focus ### 1. Google Ads Launches New "Policy Summary" Dashboard, Supporting Sorting Violations by ROAS and Cost - **What Happened**: Google Ads has launched a brand-new, centralized "Policy Summary" dashboard, located under the "Policy" menu in "Admin." This feature consolidates account, ad, and asset group-level violations into a single interface, allowing advertisers to sort them by actual performance metrics such as "Cost," "Conversions," or "ROAS." - **Marketer's Take**: This is a lifesaver for media buyers who manage hundreds of ad sets and get flooded with violation warnings daily. Previously, you had to review them one by one. Now, you can directly filter out the violating creatives with the highest ROAS and the biggest revenue impact to address them first. This significantly improves troubleshooting efficiency and prevents budget disruptions caused by unexpected ad disapprovals. - **Actionable Next Steps**: When you get to the office tomorrow, immediately open Google Ads and go to "Admin" → "Policy" → "Summary" to see if any high-performing ads have been falsely flagged and stuck. Reorder your appeal priority based on cost. - **Source**: PPC News Feed () ### 2. Google Ads Tests "Ad Group-Level" Seasonal Adjustments for App Campaigns - **What Happened**: Google Ads is testing an "ad group-level" seasonal adjustment feature for App campaigns. This update allows advertisers to set expected conversion rate changes for specific ad groups during short-term promotional periods like Double 11 or Black Friday, enabling the system's smart bidding to adjust bids in real-time and with high precision. - **Marketer's Take**: In the past, seasonal adjustments could only be set at the account or campaign level. If only certain product lines under the same App campaign were on sale, it could easily lead to wasted budget. Now that it can be segmented down to the ad group level, marketers can fine-tune individual promotional themes, ensuring the budget is spent where it matters most. - **Actionable Next Steps**: Check your App campaigns for this Q4's promotions. If this feature is already available in your account, you can select an ad group for a single promotional product line to run a small-scale test on expected conversion rates. - **Source**: Google Ads Help () ### 3. Google Merchant Center Adds "Product Q&A" Attribute to Seize Early Opportunities in AI Conversational Shopping - **What Happened**: Google Merchant Center has quietly added the `question_and_answer` attribute, allowing retailers to add up to 30 sets of questions and answers for each item in their product data. This feature is primarily designed to accommodate Google's conversational shopping mode, enabling AI to directly extract this structured data. - **Marketer's Take**: When consumers ask detailed questions in AI search like "Are these yoga pants see-through?" the AI will have the opportunity to directly read the Q&A data you provide and make recommendations. This is no longer just a simple competition of product specifications, but rather a race to see who can provide the most accurate answers to help consumers make decisions. - **Actionable Next Steps**: Ask your customer service team to compile 5 to 10 of the most frequently asked questions regarding product pain points, write them into short Q&As, and upload them to Merchant Center via supplemental feeds. - **Source**: Search Engine Land () ### 4. SEO Tool Ranking Data Fluctuates Wildly, Confirmed to Be Affected by Google's Anti-AI Crawler Measures - **What Happened**: SEO platform Semrush confirmed that major automated rank tracking tools have recently scraped inaccurate and wildly fluctuating search results. Tools like Ahrefs and AccuRanker have all been affected, with Nozzle pointing out that about 8.0% of pages showed anomalies. This fluctuation is believed to be caused by Google's enhanced anti-crawler mechanisms designed to prevent AI systems from scraping data at scale for training. - **Marketer's Take**: If you notice your website's rankings monitored by third-party tools suddenly plummeting or skyrocketing, do not panic just yet. This is highly likely due to the tools scraping anomalous data under Google's anti-crawler mechanisms. Do not rush to make major changes to your website structure just because you see red numbers in your tools, as this might backfire. - **Actionable Next Steps**: When encountering ranking anomalies, always rely on the actual impression and click data from Google Search Console instead, and manually verify the actual rankings of core keywords in an incognito window. - **Source**: Nowoka () ### 5. Study Shows: E-commerce "Category Pages" Have Significantly Better Citation Rates in AI Search Than Single Product Pages - **What Happened**: According to a study by Wix Studio analyzing over 1 million AI citations, "category pages" on e-commerce websites accounted for 12.42% of AI citations in commercial intent searches, significantly higher than the 7.14% for single product pages. Meanwhile, Semrush data also indicates that the appearance frequency of AI Overviews on commercial intent pages has grown by 71%. - **Marketer's Take**: This means that when performing Generative Engine Optimization (GEO), your efforts should not just focus on single product pages. When consumers use AI search, they are often in the "comparison and decision-making" stage. "Category pages" that contain product comparisons, buying guides, and decision-support content are more likely to be deemed valuable citation sources by AI. - **Actionable Next Steps**: Review your website's core category pages and add "buying guides" or "FAQs" to the bottom of the page or the sidebar to increase the probability of being cited by AI search. - **Source**: Search Engine Land () ## Closing Thoughts The updates we discussed today all point to the same trend: whether it is advertising or SEO, AI is reshaping the consumer decision-making path. From Merchant Center's Q&A attributes to Generative Engine Optimization for e-commerce category pages, we need to start providing decision-making information that feels more like a "human customer service representative" rather than just stuffing keywords. I'm Muyan, and I'll see you tomorrow! --- ## About this article and its author Originally published on [Mark Ku's Tech Notes](https://blog.markkulab.net/en/ai-marketing/ai-marketing-2026-10-28) License: [CC BY 4.0](https://creativecommons.org/licenses/by/4.0/) — when reusing or quoting, credit the author and link back to the original ### About the author **[Mark Ku](https://blog.markkulab.net/en/author/mark-ku)** — Software engineer - 10+ years as a software engineer - Built North-American e-commerce and AI SaaS subscription billing ### Free tools built by the author All of these are free to use: - [Free PDF Sign Tool](https://blog.markkulab.net/en/tools/pdf-sign): Online PDF sign tool — draw, type, or upload a signature, then drag, resize, and download. Everything runs in your browser; nothing is uploaded. - [VS Code Refactory](https://blog.markkulab.net/en/tools/refactory): Refactory is a VS Code refactoring extension: 34 actions plus a 37-rule code-smell inspection layer with a Code Health dashboard, across 18 languages, backed by 534 tests. It learns your repo's conventions: where interfaces live, where DI is registered, whether 'use client' belongs. It ranks files by git churn × complexity so you know what to fix first, and hands any smell to the Claude Code already on your machine. Free to use, and your source never leaves your computer. - [DB-Kit Database Manager](https://blog.markkulab.net/en/tools/db-kit): DB-Kit is a lightweight, cross-platform database manager built with Tauri + Rust + React. Manage MySQL, MariaDB, PostgreSQL, SQL Server, Oracle, SQLite, MongoDB, Redis, Kafka, Elasticsearch and RabbitMQ from one consistent interface: passwords encrypted in the OS keychain, SSH tunnels, full CRUD, a visual query builder, stacked multi-statement result sets, cross-connection data transfer, schema & data compare with sync SQL and schema snapshots, Excel / CSV import & export, visualized execution plans, ER diagrams, scheduled backups, SQL stress testing with p50–p99 latency percentiles, a 15-rule SQL review engine, Review & Run (AI review plus per-statement backups and an auto-generated rollback script), Kafka message browsing with monitoring & alerts, an SSH terminal with SFTP / FTP, Docker / Kubernetes, remote desktop (RDP / VNC / RustDesk), file / folder compare, stored procedure integration tests, six UI languages, a built-in AI assistant (a local CLI or any Anthropic / OpenAI-compatible API; natural-language SQL, AI review and tuning advice) and the dbk CLI. Free and open source (MIT), with installers for Windows, macOS and Linux. - [VS Code Super Mermaid](https://blog.markkulab.net/en/tools/super-mermaid): Super Mermaid is a VS Code extension for beautiful Mermaid diagrams out of the box: auto-colored live preview, mouse pan & zoom, high-res PNG / SVG export, 21 templates and multiple themes. Free and open source (MIT). - [React Super Mermaid](https://blog.markkulab.net/en/tools/react-super-mermaid): react-super-mermaid is an open-source React component library: render beautiful Mermaid diagrams with a single , with built-in colorful / sketch themes, pan & zoom, in-diagram search, and high-res SVG / PNG export. Lightweight, SSR-safe, fully typed. Free and open source (MIT). - [Jira / Confluence Super Mermaid](https://blog.markkulab.net/en/tools/jira-super-mermaid): An Atlassian Forge app: write Mermaid syntax directly inside a Jira issue or a Confluence page and get flowcharts, sequence diagrams, state machines and Gantt charts. 11 diagram types, SVG / PNG export, light and dark themes, full CJK support. Runs on Atlassian: your diagrams live in your own site and the app calls no third-party service. Free, coming soon to the Atlassian Marketplace. - [Mermaid Live Preview](https://blog.markkulab.net/en/tools/mermaid-preview): Write Mermaid in your browser, see it render instantly, and share the whole diagram as a single link. No sign-up, nothing uploaded to a server, and mermaid.live share links work as-is. - [React Intl Phone Number](https://blog.markkulab.net/en/tools/react-intl-phone-number): react-intl-phone-number is an open-source React component: framework-agnostic and antd-free, with E.164 in/out, a searchable flag / country-code dropdown, configurable validation levels (strict / mobile-strict / loose), themeable CSS, and i18n — phone logic powered by google-libphonenumber. Lightweight and fully typed. Free and open source (MIT). - [Uptime Kuma Cluster](https://blog.markkulab.net/en/tools/uptime-kuma-cluster): Turn single-node Uptime Kuma into a highly available cluster: OpenResty + Lua smart load balancing, shared MariaDB state, health checks and automatic failover, plus cluster-management REST APIs. One Docker Compose command to start. Free and open source (MIT). - [AI Podcast Cut](https://blog.markkulab.net/en/tools/ai-podcast-cut): Drop in a recording and it removes fillers and stutters, levels loudness segment by segment, and sends a second agent to review every cut. Cut points snap to word boundaries and zero crossings, every splice gets a fade, and sentence-end breaths are preserved. Desktop app for Windows, macOS and Linux. MIT licensed; the Windows installer bundles ffmpeg. - [AI Video Cut](https://blog.markkulab.net/en/tools/ai-video-cut): Pick something in your video: type it (face, license plate, phone screen, logo), click points or drag a box, or let Claude Code / Codex pick it. AI Video Cut tracks it frame by frame, then mosaics or blurs it, recolors it, pins stickers and text to it, swaps a screen or poster for your own image or video, or removes it using background that other frames actually captured. Plus sequence editing, local captions and an AI assistant. Free, open-source (MIT) Windows desktop app (macOS / Linux experimental) that runs locally, nothing uploaded. - [open-pos restaurant POS](https://blog.markkulab.net/en/tools/open-pos): One computer and one receipt printer is enough to open the shop. Your data lives on your own disk, no subscription, no lock-in, MIT licensed. Money is integer New Taiwan dollars with tax split by the statutory formula, so sales + tax always equals the total. Printing goes straight over ESC/POS on TCP 9100, with no vendor driver. Tauri + Rust + SQLite desktop app, v1.0 in development. - [.NET e-commerce API template](https://blog.markkulab.net/en/tools/dotnet-ecommerce-api): An e-commerce backend API template built on .NET 10: Controller → Service → Repository layering, Autofac convention-based registration, SqlSugar for MySQL / MariaDB and SQL Server, Redis cache and message queue, Hangfire jobs, JWT auth, and an extensible payment provider module (ECPay, Newebpay). Apache 2.0. - [Open Token Monitor team AI usage](https://blog.markkulab.net/en/tools/open-token-monitor): Collect token usage and equivalent cost from every employee's AI coding tools into a hub you host yourself: PostgreSQL, org roster, dashboards compared by company and department, and a reports API. Electron and Rust/Tauri clients upload every 30 minutes. MIT licensed, one Docker command. - [ai-security-monitor defensive security](https://blog.markkulab.net/en/tools/ai-security-monitor): ai-security-monitor is a single Rust binary for your computers and servers. It finds unusual connections, rates them safe / unknown / suspicious / dangerous against 26 public threat-intel sources, and checks firewalls, open ports, vulnerabilities and 60 hardening rules. Security Hub shows the whole fleet, and Claude Code / Codex explain it in plain words. MIT, free, self-hosted. ### Daily podcasts - [Mark's Tech Insights — Daily AI News](https://blog.markkulab.net/en/category/tech-news): Daily curated AI and tech trends. Catch the latest developments via audio summaries — covering AI applications, software architecture, DevOps, and engineering practice. — RSS: https://blog.markkulab.net/feed.xml - [AI股市蝦聊](https://blog.markkulab.net/en/category/ai-stock-chat): Every trading day, an AI-analyzed take on the Taiwan stock market, delivered as a two-host conversation covering the session and the next-day outlook. — RSS: https://blog.markkulab.net/ai-stock-chat/feed.xml - [開源好物日報](https://blog.markkulab.net/en/category/open-source-weekly): A daily two-host pick of free open-source tools surfaced from real Hacker News, GitHub, and Reddit buzz — what pain they solve and the fastest way to get started. — RSS: https://blog.markkulab.net/open-source-weekly/feed.xml - [AI 運動日報](https://blog.markkulab.net/en/category/sports-weekly): Two hosts talk NBA, MLB and world sport every day — scores, records and the stories behind them, from a Taiwanese fan perspective. — RSS: https://blog.markkulab.net/sports-weekly/feed.xml - [AI 國際新聞快報](https://blog.markkulab.net/en/category/world-news): A daily two-host briefing that makes sense of the past 24 hours in world news — geopolitics, the global economy, conflict and security, disasters and climate — from a Taiwanese perspective, neutral and fully sourced. — RSS: https://blog.markkulab.net/world-news/feed.xml - [地端 AI 實驗室](https://blog.markkulab.net/en/category/local-ai-lab): Every day, a two-host look at open-weight models and LoRAs you can actually run on your own machine: what they are for, whether your GPU can handle them, and how they compare — sourced from official model cards. — RSS: https://blog.markkulab.net/local-ai-lab/feed.xml - [AI 行銷日報](https://blog.markkulab.net/en/category/ai-marketing): Every day, two hosts break down the latest in AI for marketing, advertising, SEO/GEO and content marketing: practical, never sponsored, every story sourced. — RSS: https://blog.markkulab.net/ai-marketing/feed.xml - [AI 資安日報](https://blog.markkulab.net/en/category/ai-security): Every day, two hosts cover the latest where AI meets cybersecurity: LLM and AI agent vulnerabilities, prompt injection, model supply-chain risks and AI-powered attacks, from a defense-first angle with every story sourced. — RSS: https://blog.markkulab.net/ai-security/feed.xml ### Newsletter [Subscribe to the newsletter](https://blog.markkulab.net/en/subscribe) — Be the first to know about new posts. No spam, unsubscribe anytime.